According to research, 26% of teams that use sales enablement software or tools close more deals than those that don’t. With these platforms, you can manage sales content, use value selling tools, see content engagement analytics, train teams, and much more! The aim of this article is to help you find the best Highspot competitors that offer flexible customization options, provide enablement analytics, and are easy to use. We will compare some of the top alternatives to Highspot in order for you to make an informed decision and optimize your sales enablement strategy.
What is Highspot?
Highspot is an AI-enabled sales enablement platform that offers a comprehensive suite of solutions for a wide range of industries, including manufacturing, life sciences, financial services, and technology. With its powerful combination of generative AI, advanced analytics, seamless integrations, and robust security and compliance features, Highspot effectively streamlines sales operations for businesses of all sizes.
One of the key focuses of Highspot is managing sales content and providing an exceptional onboarding and training experience for sales reps. The platform offers a Software-as-a-Service (SaaS) model, allowing businesses to build customized sales enablement experiences on both web and mobile platforms.
By deploying Highspot’s cutting-edge solutions, sales, marketing, and customer support teams can seamlessly engage in crucial buyer conversations, deliver personalized experiences, and ultimately drive revenue growth.
Highspot’s versatility and adaptability make it an ideal choice for businesses across various industries. From creating and organizing sales content to analyzing data-driven insights, Highspot equips teams with the tools they need to elevate their sales performance and achieve their goals.
Highspot Review
When it comes to sales enablement platforms, Highspot stands out as a powerful tool that offers a range of functionalities designed to enhance sales effectiveness. Let’s take a closer look at what Highspot brings to the table in this Highspot review.
Content Management
One of the key features of Highspot is its robust content management tool. With this tool, users can create a centralized repository for all their sales content, making it easily accessible to sales teams. From sales presentations and case studies to product sheets and marketing collateral, Highspot allows users to organize and manage their content efficiently.
The platform also offers advanced monitoring capabilities, enabling users to track how their content is being engaged with. This valuable insight allows sales teams to gauge the effectiveness of their content and make data-driven decisions to optimize sales efforts.
AI Sales Training and Coaching
In addition to content management, Highspot provides an AI-powered sales training and coaching platform. This functionality enables personalized learning experiences for sales reps, helping them improve their skills and knowledge.
Highspot’s AI-driven coaching provides targeted feedback and guidance to sales reps, allowing them to enhance their selling techniques and close deals more effectively. The platform also offers analytics that provide valuable insights into sales performance and areas for improvement.
Integrations
Highspot understands the importance of seamless integration with other tools and platforms that sales teams rely on. The platform offers integrations with popular CRM systems like Salesforce, enabling smooth data syncing and streamlined workflows.
Furthermore, Highspot integrates with productivity tools like Slack, Google, and Microsoft Teams, ensuring that sales teams can access and share content effortlessly within their existing workflow.
Combining powerful content management, AI-driven sales training, and comprehensive integrations, Highspot provides a robust solution for sales enablement. Whether you’re looking to optimize your content strategy, train and coach your sales team, or enhance productivity through seamless integrations, Highspot offers the functionality to meet your needs.
Highspot Features
Highspot offers a range of features that empower sales teams to improve their performance and drive revenue growth. These features include:
Pitching
The pitching feature of Highspot enables users to effectively communicate with potential customers by integrating with email systems or utilizing customizable email templates. Sales content can be easily sent to customers, and engagement can be monitored in real-time. This feature ensures that sales reps have the tools they need to make a strong pitch and engage with prospects.
Content Creation & Management
Highspot provides a comprehensive content creation and management platform that allows users to publish, organize, and update sales content. This feature ensures that the right content is readily available to sales reps, improving their efficiency and effectiveness. With Highspot, sales teams can easily create, customize, and share sales collateral to meet the unique needs of their customers.
Analytics
Highspot’s analytics feature provides valuable insights into the usage and effectiveness of sales content, training programs, and overall sales strategies. By analyzing engagement metrics, sales teams can gain a deep understanding of what resonates with customers and make data-driven decisions to optimize their sales efforts. Highspot’s analytics feature helps teams identify areas for improvement and drive continuous sales performance improvement.
Training & Onboarding
Highspot offers robust training and onboarding capabilities, allowing organizations to create instructor-led and self-paced courses. With options for both online and offline learning, Highspot ensures that sales reps receive the training they need to excel in their role. By providing relevant and engaging training materials, Highspot equips sales teams with the knowledge and skills necessary to close deals effectively.
With these powerful features, Highspot empowers sales teams to succeed by optimizing their pitching strategies, streamlining content creation and management, leveraging analytics insights, and providing comprehensive training and onboarding opportunities.
Highspot Pricing
Pricing details for Highspot are not available on their website. However, if you are interested in exploring their pricing options, you can request a demo from Highspot to get more information. By requesting a demo, you will have the opportunity to see Highspot in action and understand how it can benefit your sales enablement strategy. During the demo, you can also inquire about their pricing structure and discuss any specific requirements or customization options that your organization may need. Getting a firsthand experience through a demo will help you make an informed decision regarding Highspot’s pricing and suitability for your business.
Reasons for Seeking Highspot Alternatives
While Highspot is a popular sales enablement platform, there are several reasons why you might consider exploring other options that better suit your needs. Some users have reported challenges with the Highspot user experience, including a clunky interface, complicated user organization, and a steep learning curve, which may not be ideal for new users. Additionally, Highspot has limited customization capabilities, particularly in layout and reporting, making it difficult to fully reflect your brand persona. Although Highspot offers analytics, integrating and effectively utilizing them in conjunction with other platforms can be challenging for some users.
If you are seeking a sales enablement platform that offers a more seamless user experience, robust customization options, and user-friendly analytics, it may be beneficial to explore alternative solutions. By considering other platforms, you can find the right fit for your team’s needs and maximize the effectiveness of your sales enablement strategy.
Spekit
Spekit is an advanced enablement platform that caters to a wide range of industries, including financial services, insurance, pharma, healthcare services, higher education, established technology companies, and retail. The platform offers a comprehensive set of features that empower sales teams to succeed.
One of the standout features of Spekit is its sales playbooks, which provide step-by-step guidance for sales reps, helping them navigate through complex sales processes. These playbooks serve as a valuable resource, offering templated content and best practices to improve sales effectiveness.
Templates are another key feature of Spekit, allowing you to create consistent and professional-looking sales collateral. By providing pre-built templates, Spekit simplifies the content creation process, saving you time and effort.
Bite-sized, self-guided training materials are also available in Spekit. These materials enable your sales reps to access just-in-time training whenever they need it, ensuring they stay up to date on product knowledge and selling techniques.
One unique aspect of Spekit is its seamless integration with popular platforms like Salesforce, Clari, Outreach, and Hubspot. This means that you can leverage the power of Spekit directly within the tools your sales team already uses, maximizing their productivity and efficiency.
When it comes to pricing, Spekit offers customizable packages to suit your organization’s needs, size, and use case. This flexibility allows you to choose the pricing structure that aligns with your budget and requirements.
Key Features of Spekit:
- Sales playbooks for step-by-step guidance
- Templates for professional-looking sales collateral
- Bite-sized, self-guided training materials
- Integration with popular platforms like Salesforce, Clari, Outreach, and Hubspot
- Customizable pricing packages
Spekit is a powerful sales enablement platform that equips your sales team with the tools and resources they need to excel. With its comprehensive features, seamless integrations, and flexible pricing options, Spekit is a viable choice for organizations looking to enhance their sales enablement strategy.
Bigtincan
Bigtincan is a robust sales enablement solution specially designed to cater to the needs of small businesses. With its comprehensive set of features and capabilities, it helps streamline the onboarding and upskilling of customer-facing teams, fosters collaboration between marketing and sales teams, and integrates seamlessly with popular platforms like Zoom, HubSpot, and Adobe Acrobat.
One of the standout features of Bigtincan is its personalized AI sales assistant, which provides real-time guidance and support to sales reps, helping them deliver more effective and personalized sales pitches. The platform also offers conversation intelligence, allowing teams to analyze and improve their sales conversations by identifying successful tactics and areas for improvement.
Additionally, Bigtincan’s sales collateral automation feature simplifies the creation, management, and distribution of sales content. It enables teams to easily access and share marketing-approved assets, ensuring that all customer-facing materials are up-to-date and aligned with the latest brand messaging and guidelines.
Furthermore, Bigtincan supports gamification, allowing organizations to motivate and engage their sales teams through friendly competition and rewards. This feature can boost productivity and drive desired sales behaviors, ultimately leading to increased revenue and success.
While Bigtincan offers a range of powerful features and benefits, it’s essential to consider pricing details to determine if it aligns with your budget and specific requirements. To obtain pricing information, it is recommended to contact the Bigtincan sales team directly. They will be able to provide you with a tailored pricing package that suits your needs and supports your organization’s growth.
Showpad
Showpad is a sales enablement software designed specifically for marketing and sales teams. It offers a comprehensive solution to support these teams in their sales efforts, providing a range of features and functionalities.
Showpad Overview
Showpad allows users to provide training and education to marketing and sales teams, ensuring they are equipped with the knowledge and skills to effectively engage with buyers. The software also allows users to create optimized sales assets, giving them the ability to deliver compelling content that resonates with their target audience.
One of the key features of Showpad is its centralized sales asset management system. This feature enables users to organize and store their sales content in a single, easily accessible location. With Showpad, users can efficiently manage and distribute their sales assets, ensuring that their teams have access to the most up-to-date and relevant materials.
Showpad also offers bite-sized learning capabilities, allowing users to create and deliver short, focused training modules. This approach makes it easier for sales teams to consume and retain information, ultimately leading to improved performance and results.
Showpad Features
Showpad offers a range of features that empower marketing and sales teams to drive revenue and achieve their goals. In addition to the centralized sales asset management system and bite-sized learning capabilities, Showpad provides personalized video recording functionality. This enables users to create personalized videos for buyers, allowing for more engaging and impactful communication.
Furthermore, Showpad integrates seamlessly with popular platforms such as Outlook, Google Drive, and Outreach. This integration enables users to leverage their existing workflows and maximize productivity by accessing Showpad’s features within their preferred tools.
Showpad Pricing
Pricing information for Showpad is available upon request. To obtain detailed pricing information and explore options that best align with your organization’s needs, it is recommended to contact the Showpad sales team directly.
With its comprehensive set of features and capabilities, Showpad offers marketing and sales teams the tools they need to excel in their roles. Whether it’s training and education, content creation and management, or personalized video communication, Showpad provides the support necessary to drive sales success.
Conclusion
In conclusion, while Highspot is a popular sales enablement platform, it may not be the best fit for every organization. If you’re looking for alternatives, consider platforms like Spekit, Bigtincan, Showpad, SalesLoft, Seismic, and others mentioned in this article. Evaluate their features, pricing, and customization options to find the best sales enablement solution that meets your specific needs. Remember that each platform has its own strengths and weaknesses, so choose the one that aligns with your sales enablement goals and helps you optimize your sales strategies for success.
