In today’s digital landscape, having a strong online presence is crucial for small and medium-sized enterprises (SMEs). This can manifest itself in different ways.
Depending on whether you manage an eCommerce store or run your own plumbing business, your online presence could take the form of Facebook ads or Instagram Reels.
Supplementing your social media presence with a website can take your business to the next level, but we know tackling your website can feel overwhelming.
Below, we’ll discuss how an AI website builder can help you flourish in the online world.
What is an AI Website Builder?
An AI website builder uses artificial intelligence (AI) to help business owners and just about anyone create websites without technical and coding know-how.
These platforms have the capabilities to design, edit, and optimize your website with minimal effort. The entire process is made simple, regardless of technical skills or lack thereof.
Benefits of AI Website Builders
1. Speed and Efficiency
Time is money. Some AI website builders allow you to create a website in minutes, but it’s best to take your time.
According to a report by Forrester Research, companies that utilize AI can save up to 30% of their time on project tasks. Never mind spending weeks building something from scratch – you can have a professional-looking site ready in hours.
2. Cost-Effective Solutions
Hiring a web developer can be expensive. AI builders typically offer subscription models, making them budget-friendly. If you don’t have the cash for the expense, you could strike it lucky with a free standard subscription model.
Various platforms have plans to fit multiple budgets, allowing SMEs to allocate resources more effectively.
By subscribing to a monthly premium plan, you can unlock features such as free website hosting, online payments and marketing integrations, says Hocoos.
3. User-Friendly Interfaces
Many AI website builders have intuitive drag-and-drop features, meaning you don’t need coding skills to create a website.
The philosophy of making the internet accessible to everyone drives many AI builders, making it easy for anyone to get started.
Key Features of AI Website Builders
AI website builders use algorithms to create customized designs. By analyzing your preferences, these tools can generate layouts that suit your business.
This automation speeds up the design process and ensures a professional look.
Search engine optimization (SEO) is vital for online visibility. Don’t fret if you’re not up to date with the latest SEO features as many AI builders come with built-in SEO functions. If you’re not up to date with the latest SEO features, don’t worry. It’s all taken care of.
These properties help you optimize your content, meta tags, and site structure. Interesting fact: Sierra Six Media says about 75% of online users never scroll past the first page of search results. AI builders make it easier to climb those ranks.
With more users browsing on their devices, having a mobile-friendly site is essential.
AI website builders create designs that alter to different screen sizes, ensuring a seamless user experience.
Transforming Your Online Presence
AI builders allow you to maintain brand consistency and build your website according to your liking.
You have the power to customize colors, fonts, and logos effortlessly. But, don’t forget that it’s crucial to convey a unified message as you build your online presence.
Quoting a study from Lucidpress, Exclaimer notes that consistent branding can increase business income by up to 23%.
User experience is important to retaining new and existing visitors. AI website builders offer tools for creating easy navigation and quicker loading times.
A recent study found that 53% of mobile users abandon sites that take longer than three seconds to load. AI helps ensure your site is both fast and user-friendly.
One of the significant advantages of AI is the ability to learn and adapt.
Many builders provide analytics tools to track user behavior. The data allows you to make informed decisions about website improvements. As Eric Schmidt, former CEO of Google, says, “Data really powers everything that we do.”
Choosing the Right AI Website Builder
Think about which features are necessary for your business. Do you need eCommerce adaptability for an online store? Or is a portfolio site more suitable? Knowing your company’s requirements and customers will help you choose the right platform for website creation.
Before committing, read user reviews and compare different platforms. Look for features that align with your short and long-term goals. Sites like G2 and Capterra offer insights from real users.
Some AI website builders offer free trials, so take your time to explore the available features. The experience can help you determine if the platform fits your needs. Don’t forget about a customer support team, especially if you need help setting things up.
An AI builder can revolutionize your SME’s online presence. With speed, cost-effectiveness, and user-friendly features, it’s that easy to create a business website.
